Apa pentingnya perancangan informasi yang baik?
Sering kali,ketika orang awam menanyakan kepada ahli-ahli pemasaran dan periklanan di internet mengenai apa maksud dari information architecture dan kegunaannya untuk meningkatkan popularitas situs(website),maka pada umumnya jawabannya akan sangat teknis dan cukup membingungkan,sering kali kamipun merujuk pada istilah-istilah seperti indexation dan PageRank, tetapi apabila kita menanyakannya kepada seorang web developer maka konteks jawabannya tentunya akan [...]
Sejauh mana Kreativitas di dalam Bisnis Selular?
Pada saat sekarang, pertumbuhan dari akses i nternet via telepon selular merupakan suatu fenomena baru yang harus diperhatikan dengan seksama. Menurut survey yang diadakan ke 50 ribu pelanggan selular di Amerika danEroa, hampir 71 persennya menginginkan adanya layanan internet /data melalui telepon selularnya. Para responden ini berasal dari daerah-daerah yang mempunyai total pelanggan seluler 200 [...]
Making your search campaigns work harder – cont
This article is posted to continue our previous article on how to make your search campaign works harder
As economic uncertainty continues, smart search marketers are on the lookout for ways to wring better results out of existing campaigns. In this post, I’ll look at how to make even your worst-performing creatives work better.
Don’t scrap [...]
How Social Media Can Help Our Marketing Campaign
Social media comes in a variety of flavors, each with a very different end result. Networking campaigns occur on social sites like Twitter, Facebook and LinkedIn where users or companies interact with others in the community. Social media news campaigns push content out onto larger social news networking sites like Digg and Reddit. While [...]
Be Consistent with Your Marketing Plan
Despite their global success, companies such as Coke, McDonald’s and many others still spend a lot of money in advertising and promotions every year. Why do you think so?
These brands are already household names and even if they don’t do any marketing for a year, they’ll still enjoy high sales and profits all throughout, right?
If [...]
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